{"id":13200,"date":"2020-04-29T14:26:46","date_gmt":"2020-04-29T14:26:46","guid":{"rendered":"https:\/\/ecotality.com\/?p=13200"},"modified":"2020-05-13T12:29:53","modified_gmt":"2020-05-13T12:29:53","slug":"half-of-the-usa-homeowners-in-favor-of-solar-rooftops","status":"publish","type":"post","link":"https:\/\/ecotality.com\/half-of-the-usa-homeowners-in-favor-of-solar-rooftops\/","title":{"rendered":"Nearly Half of U.S. Homeowners are in Favor of Solar Rooftops"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13200\" class=\"elementor elementor-13200\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-88f08f2 lead-section elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"88f08f2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2e9b627\" data-id=\"2e9b627\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5a8449f article-title elementor-widget elementor-widget-heading\" data-id=\"5a8449f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Nearly Half of U.S. Homeowners in Favor of Rooftop Solar<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-59e4205 toc-and-author-bio-section elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59e4205\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a76fab4 left-column\" data-id=\"a76fab4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-963be9d table-of-contents elementor-widget elementor-widget-shortcode\" data-id=\"963be9d\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-shortcode\"><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_55 counter-hierarchy ez-toc-counter ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Page Contents<\/p>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/ecotality.com\/half-of-the-usa-homeowners-in-favor-of-solar-rooftops\/#Region-wise-Statistics\" title=\"Region-wise Statistics\">Region-wise Statistics<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/ecotality.com\/half-of-the-usa-homeowners-in-favor-of-solar-rooftops\/#Reasons-for-the-Trend\" title=\"Reasons for the Trend\">Reasons for the Trend<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/ecotality.com\/half-of-the-usa-homeowners-in-favor-of-solar-rooftops\/#Other-Findings\" title=\"Other Findings\">Other Findings<\/a><\/li><\/ul><\/nav><\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ca3eec6 right-column\" data-id=\"ca3eec6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d091abe author-bio elementor-widget elementor-widget-shortcode\" data-id=\"d091abe\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-shortcode\"><script type=\"application\/ld+json\">\n\t\t\t\t\t\t\t{\n\t\t\t\t\t\t\t  \"@context\": \"https:\/\/schema.org\/\",\n\t\t\t\t\t\t\t  \"@type\": \"Person\",\n\t\t\t\t\t\t\t  \"name\": \"Aniket\",\n\t\t\t\t\t\t\t  \"url\": \"https:\/\/ecotality.com\/author\/aniket\/\",\n\t\t\t\t\t\t\t  \"image\": \"https:\/\/secure.gravatar.com\/avatar\/324fd7f9d0b3e667f7223919e56f046a?s=96&d=mm&r=g\",\n\t\t\t\t\t\t\t  \"jobTitle\": \"Author\"  \n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t<\/script><p><img decoding=\"async\" loading=\"lazy\" class=\"author-bio-avatar\" src=\"https:\/\/secure.gravatar.com\/avatar\/324fd7f9d0b3e667f7223919e56f046a?s=50&amp;d=mm&amp;r=g\" alt=\"Aniket\" width=\"50\" height=\"50\" \/><\/p><p class=\"author-bio-text\"><span class=\"written-by-text\">Written by<\/span> <span class=\"job-title\">qualified solar engineer<\/span> <span class=\"author-name\">Aniket<\/span><span class=\"written-by-period\">.<\/span> <span class=\"last-updated-text\">Last updated:<\/span> <time datetime=\"2020-05-13 12:29:53\">May 13, 2020<\/time><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4caed31 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4caed31\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b3770e9\" data-id=\"b3770e9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ff3f74 elementor-widget elementor-widget-text-editor\" data-id=\"5ff3f74\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A significant portion of homeowners in the U.S., specifically 46%, are in favor of purchasing a solar rooftop system. The number has increased from 40% in 2016. With 6% of homeowners having already installed a system, the percentage of homeowners favoring solar actually becomes 52%.<\/p>\n<p>A <a href=\"https:\/\/www.pewresearch.org\/science\/2019\/11\/25\/u-s-public-views-on-climate-and-energy\/\" target=\"_blank\" rel=\"noopener\">survey<\/a> conducted by the Pew Research Center in Oct 2019 provides insight into U.S. homeowners\u2019 inclinations and behaviors toward a variety of sustainability measures, including but not limited to solar rooftop systems. The study used input from 3,627 U.S. adults. The study confirmed an increased inclination towards renewable energy adoption, particularly solar PV.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Region-wise-Statistics\"><\/span>Region-wise Statistics<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><picture><source srcset=\"https:\/\/ecotality.com\/wp-content\/uploads\/Percentage-of-U.S.-homeowners-who-say-they-want-or-dont-want-solar-panels.webp 420w,https:\/\/ecotality.com\/wp-content\/uploads\/Percentage-of-U.S.-homeowners-who-say-they-want-or-dont-want-solar-panels-242x300.webp 242w\" sizes=\"(max-width: 420px) 100vw, 420px\" type=\"image\/webp\"><img src=\"https:\/\/ecotality.com\/wp-content\/uploads\/Percentage-of-U.S.-homeowners-who-say-they-want-or-dont-want-solar-panels.jpg\" height=\"520\" width=\"420\" srcset=\"https:\/\/ecotality.com\/wp-content\/uploads\/Percentage-of-U.S.-homeowners-who-say-they-want-or-dont-want-solar-panels.jpg 420w, https:\/\/ecotality.com\/wp-content\/uploads\/Percentage-of-U.S.-homeowners-who-say-they-want-or-dont-want-solar-panels-242x300.jpg 242w\" sizes=\"(max-width: 420px) 100vw, 420px\" class=\"aligncenter size-full wp-image-13222 sp-no-webp\" alt=\"\" decoding=\"async\" loading=\"lazy\"  > <\/picture><\/p>\n<p>It was found that the highest number of people in the Pacific census region are either thinking about installing solar (54%) or have already installed (14%). California, particularly, leads the nation in percentage of electricity generated from small-scale solar.<\/p>\n<p>Residents from the mountain states seemed to have highest percentage with already-installed solar at 17% but a considerably lower percentage that are thinking of switching to solar (36%).<\/p>\n<p>The other areas, such as the South Central, Northeast and Midwest, had homeowners in the range of the national average (42-45%) thinking about purchasing solar rooftop systems, while the South Atlantic had more than half of its population in favor of the technology.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Reasons-for-the-Trend\"><\/span>Reasons for the Trend<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><picture><source srcset=\"https:\/\/ecotality.com\/wp-content\/uploads\/reasons-people-consider-solar-at-home-cost-saving-environment-1.webp 420w,https:\/\/ecotality.com\/wp-content\/uploads\/reasons-people-consider-solar-at-home-cost-saving-environment-1-242x300.webp 242w\" sizes=\"(max-width: 420px) 100vw, 420px\" type=\"image\/webp\"><img src=\"https:\/\/ecotality.com\/wp-content\/uploads\/reasons-people-consider-solar-at-home-cost-saving-environment-1.jpg\" height=\"520\" width=\"420\" srcset=\"https:\/\/ecotality.com\/wp-content\/uploads\/reasons-people-consider-solar-at-home-cost-saving-environment-1.jpg 420w, https:\/\/ecotality.com\/wp-content\/uploads\/reasons-people-consider-solar-at-home-cost-saving-environment-1-242x300.jpg 242w\" sizes=\"(max-width: 420px) 100vw, 420px\" class=\"aligncenter size-full wp-image-13220 sp-no-webp\" alt=\"\" decoding=\"async\" loading=\"lazy\"  > <\/picture><\/p>\n<p>Although it is true that the compelling discussions on climate change in recent times have been a major driver for people\u2019s acceptance of solar power, the top reason still remains financial savings. Nearly all of the surveyed homeowners (96%) said saving money on utility bills was their reason for considering rooftop solar.<\/p>\n<p>The fact that grid electricity prices have shown an overall rising trend, while on the other hand solar equipment prices have dropped by over 70%, in the last decade makes it clear that solar can be an attractive option to save money spent on energy.<\/p>\n<p>The second most cited reason for the inclination to rooftop solar is its environmental impact. A significant portion of the survey group (87%) indicated that helping the environment was a reason for their consideration of the technology.<\/p>\n<p>While the above two reasons topped the chart, two other important reasons were the availability of the <a href=\"https:\/\/ecotality.com\/federal-solar-tax-credit\/\" target=\"_blank\" rel=\"noreferrer noopener\">solar investment tax credit<\/a> (67%) and\u00a0family health (60%). As of 2020, 26% of the solar system\u2019s cost can be recovered through tax savings in the accompanying year, thanks to the tax credit.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Other-Findings\"><\/span>Other Findings<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Though the survey shed light on the public\u2019s overall sentiment about rooftop solar, it was a far more comprehensive survey and covered several other areas. Some of the important numbers derived from the survey are as follows:<\/p>\n<ol>\n<li>Renewables vs Fossil fuels: It was found that over three quarters (77%) of the survey participants agreed that the more important energy priority should be to develop renewable sources such as solar and wind.<\/li>\n<li>Sustainable consumption: Of the participants, 80% and 68% said they are reducing food and water wastage respectively, while 72% have reduced use of single-use plastics.<\/li>\n<li>Solar panel farms: While rooftop solar has been instrumental in the growth of renewables in the country, it is large-scale solar farms who have seriously boosted the cumulative solar power generation in the past few years. Ninety-two percent of the survey participants said they were in favor of more solar farms, while only 35% said they were in favor of coal mining.<\/li>\n<\/ol>\n<p>Among other findings were the facts that increasing number of homeowners believed the government can do a better job at tackling environmental issues, these include not just the adoption of renewable energies but also action on protecting land-, air- and water-quality, as well as animal habitat.<\/p>\n<p>To summarize, this Pew Research Center study showed that U.S. homeowners are displaying increased awareness for a shift towards sustainable living and the creation of a more environment-friendly society, and about half of them willing to purchase rooftop solar shows an extremely promising future of the solar energy sector in the nation.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-adaee28 references-section elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"adaee28\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fae992a\" data-id=\"fae992a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-63ba581 references-heading elementor-widget elementor-widget-heading\" data-id=\"63ba581\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">References<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c63eaf references elementor-widget elementor-widget-text-editor\" data-id=\"2c63eaf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ol>\n<li><a href=\"https:\/\/www.pewresearch.org\/science\/2019\/11\/25\/u-s-public-views-on-climate-and-energy\/\" target=\"_blank\" rel=\"nofollow noopener\">U.S. Public Views on Climate and Energy<\/a> &#8211; Pew Research Center<\/li>\n<\/ol>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-513533f post-rating-section elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"513533f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-72f6be6\" data-id=\"72f6be6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f32531a post-rating elementor-widget elementor-widget-shortcode\" data-id=\"f32531a\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-shortcode\"><!-- Rate my Post Plugin --><div  class=\"rmp-widgets-container rmp-wp-plugin rmp-main-container js-rmp-widgets-container js-rmp-widgets-container--13200 \"  data-post-id=\"13200\">    <!-- Rating widget -->  <div class=\"rmp-rating-widget js-rmp-rating-widget\">          <p class=\"rmp-heading rmp-heading--title\">        We hope you liked this article. 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Be the first to rate this post.    <\/p>    <p class=\"rmp-rating-widget__msg js-rmp-msg\"><\/p>  <\/div>  <!--Structured data -->  <script type=\"application\/ld+json\">{  \"@context\": \"http:\/\/schema.org\",  \"@type\": \"Product\",  \"aggregateRating\": {    \"@type\": \"AggregateRating\",    \"bestRating\": \"5\",    \"ratingCount\": \"1\",    \"ratingValue\": \"5\"  },  \"image\": \"https:\/\/ecotality.com\/wp-content\/uploads\/the-house-has-a-solar-panels-on-roof.jpg\",  \"name\": \"Nearly Half of U.S. Homeowners are in Favor of Solar Rooftops\",  \"description\": \"Nearly Half of U.S. Homeowners are in Favor of Solar Rooftops\"}<\/script>      <\/div><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Nearly Half of U.S. Homeowners in Favor of Rooftop Solar A significant portion of homeowners in the U.S., specifically 46%, are in favor of purchasing a solar rooftop system. The number has increased from 40% in 2016. With 6% of homeowners having already installed a system, the percentage of homeowners favoring solar actually becomes 52%. &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/ecotality.com\/half-of-the-usa-homeowners-in-favor-of-solar-rooftops\/\"> <span class=\"screen-reader-text\">Nearly Half of U.S. Homeowners are in Favor of Solar Rooftops<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":14,"featured_media":13210,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"right-sidebar","site-content-layout":"plain-container","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0},"categories":[6],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nearly Half of U.S. Homeowners are in Favor of Solar Rooftops - ecotality.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ecotality.com\/half-of-the-usa-homeowners-in-favor-of-solar-rooftops\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nearly Half of U.S. Homeowners are in Favor of Solar Rooftops - ecotality.com\" \/>\n<meta property=\"og:description\" content=\"Nearly Half of U.S. Homeowners in Favor of Rooftop Solar A significant portion of homeowners in the U.S., specifically 46%, are in favor of purchasing a solar rooftop system. The number has increased from 40% in 2016. 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