Increasing their commitment to utilizing alternative forms of energy, Virgin Atlantic announced yesterday that they will be partnering with General Motors to offer complimentary Chevy Equinox hydrogen fuel cell vehicles to first class passengers. Three “green” SUVs will be available for those arriving at Los Angeles International Airport. From the article,
“The program will last for 30 months. Virgin and Chevrolet are studying the possibility to expand this service to New York. Branson stated that this program was one of Virgin’s initiatives to reduce the airline’s carbon footprint. GM’s Larry Burns said that it was a perfect endorsement of GM’s fuel cell technology and ‘an important new avenue for demonstrating the new DNA of the automobile.’”
As we’ve mentioned time and again, hydrogen vehicles are a glimpse of what the future of alternative energy sources might look like. Currently, simply creating hydrogen for cars is an energy-intensive process — coupled with the fact that the infrastructure for such an industry will be expensive and daunting. Still, if cleaner methods of production can be found — and Big Oil doesn’t find a way to kill it — we may yet see a hydrogen economy in our lifetimes.
via autobloggreen
One Comment
What ever happened to Richard Branson’s $25 million offer for anyone who can come up with a plan to reduce greenhouse gasses? I looked at the website, and it hasn’t changed since it was first put up (over a year ago). Richard didn’t even bother to send me an entry form after two requests. Is Richard Branson sincere? I doubt it. Will this, his latest publicity stunt, be forgotten in time as well?
John